29 September 2018 - The Montenegrin tourist offer was presented at the 40th International Tourism Fair "IFTM Top Resa 2018", which takes place from September 25 to 28 in Paris.
During the Fair, numerous Montenegrin public and private organizations had the opportunity to self-promote and present their offer, such as: the Montenegrin Ministry of Sustainable Development and Tourism, the National Tourism Organization of Montenegro, the Embassy of Montenegro in France, HG Montenegro Stars, HG Budvanska rivijera, Beppler & Jacobson, CentreVille, Verde, Maestral, MTO Travel Agencies, Luminalis, Explorer, Mtel, Montenegro Airlines, as well as Tourist Organizations of Budva, Bar, Tivat, Podgorica, Kotor and Cetinje.
According to the statistical data, a large number of tourists who visit Montenegro come from France. In recent years, there has been a constant growth trend related to the number of tourists who come to Montenegro from this country. In 2017, over 60,000 tourists from France stayed in Montenegro and made over 292,000 overnight stays, which is an increase of 18% in overnight stays compared to 2016. The growth trend continued this year; the official statistics for the first six months of 2018 show that the number of tourists from France increased by 27 percent, while the increase in the number of overnight stays is 36 percent, compared to 2017.
On the first day of the fair, at the stand of National Tourism Organization of Montenegro, a cocktail was prepared for the French partners of Montenegro, and on the second day, all visitors of the fair had the opportunity to taste some of the traditional Montenegrin food and drinks.
During the fair, a new Michelin Travel Guide Montenegro was also presented, which, in addition to the informative and descriptive section, recommends certain sites and offers within the country. Distribution and sales of the travel guide throughout France begin on October 15.
In addition to the presentation of Montenegro at the fair, ten days before the start of the Top Resa fair, the "Échappées Belles" episode about Montenegro was broadcasted for about 90 minutes on the French National Television France 5. This episode is the result of when the television crew stayed in Montenegro, which is also supported by the NTO of Montenegro. The episode can be viewed on the following link https://youtu.be/f6FBDZIuCbs.
"IFTM Top Resa" is the largest B2B fair in France, and the organizers' predictions are that this year's fair will bring together over 1600 exhibitors and more than 32,000 tourism professionals.
