Within the media literacy campaign "Let's choose what to watch", with the support of UNICEF and the Montenegrin Electronic Media Agency, TVCG will broadcast the first episode of the new TV Journal for children and young people in Montenegro on Saturday, 27th April at 7:10 pm in the internationally-known format of Wadada News for Kids, as announced by UNICEF.
Wadada News Montenegro is, as stated, a short TV Journal that is arranged by young reporters of media literacy campaign "Let's choose what to watch" with the experts from TVCG Children's redaction.
It will be broadcasted on the First TVCG Channel every Saturday at 7.10 pm and will also be replayed on the same channel every Saturday at 1.25 p.m.
As highlighted by UNICEF, the main novelty of Wadada News Montenegro is the participation of young people in producing news for them, as well as being the only media program of that kind offered in the local language for children and young people in Montenegro.
"Researching media literacy campaigns has shown that every other child in our country wants to participate in the production of children's media programs and we're happy that the Public Service responded first to this information by launching the Wadada News Montenegro Youth Journal," said the editor of Children's redaction in TVCG Milena Janjusevic.
Wadada News Montenegro is part of the international network Wadada News for Kids, which was established by the Dutch nonprofit organization Free Press Unlimited, in cooperation with media in various countries around the globe.
TVCG's Children's redaction launches this Journal after the Wadada News for Kids training, which is part of the media literacy campaign "Let's choose what to watch," with support from UNICEF and Montenegro's Agency for Electronic Media, organized in February of the current year.
The Montenegrin edition of Wadada News, as added by UNICEF, will be available within the international video library used by all the countries members of this network. This means that news that what young people produce in Montenegro can be translated and broadcasted in other countries, just as TVCG will download interesting news from other countries, translate and broadcast them.
"Experiences from other countries show that the Wadada Youth Journal is one of the most popular family shows, i.e., not only watched by children and young people, but also parents and other members of the family, as it is an information program that deals with topics that are included in the Journal for adults, but handles them in a way that is easier for children and young people to understand and it is more interesting to follow," says UNICEF.
Within the media literacy campaign UNICEF and AEM, "Let's choose what to watch", the Wadada News for Kids training organization and support for the Public Service to launch such a Journal for children and young people are based on the results of the first nationally representative research on children, parents and the media in Montenegro.
The study, according to UNICEF, among other things, showed that less than one-third of parents (29 percent) and children (27 percent) believe that Montenegrin TV channels have enough programs adapted to different children's ages, as well as content that children find interesting, useful, inspirational and educational.
Also, as added in the statement, research has shown that most parents (59%) believe that it is important for their child to watch TV content that includes children of the same age as their own. Children also show interest in seeing TV content in which children of their age are participating in, and every other child wants to participate in TV production and every parent supports this idea.
The media literacy campaign "Let's choose what to watch" was initiated by the Montenegrin Agency for Electronic Media and UNICEF with the aim of encouraging the development of media literacy for children and parents, as well as strengthening the media capacity to deliver quality media contents with children and young people and to report on an ethically correct manner on all issues of the children’s rights in Montenegro.
Text by Vijesti online, on April 26th 2019. read more at Vijesti
